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Surface Pattern Design Offers a Vibrant New Career Avenue for Graphic Designers

September 14th, 2023 - Tag: Surface Pattern Design

In recent years, a growing number of graphic designers are being lured into the world of surface pattern design. It's not just a fleeting trend but a testament to the unique joys and opportunities this niche offers. Are you a graphic designer or branding specialist looking for a create way to express yourself?

While graphic design predominantly lives on digital platforms and print, surface pattern design brings an opportunity to see creations come alive in the real world. From textiles, wallpapers, ceramics to stationery—patterns can transform everyday objects into art pieces, offering designers a broader canvas.

The world of surface pattern design often gravitates towards hand-drawn and organic motifs. This shift allows graphic designers to revisit the basics and embrace imperfections, providing a refreshing contrast from the pixel-perfect realm of digital design. Brand guidelines, targeted messages, and client briefs often cage the creativity of graphic designers. In surface pattern design, while there are client needs, there's a broader scope for self-expression. The design process here is often experimental, fluid, and open-ended.

Patterns are more than just repeated motifs; they're stories intertwined in loops, swirls, and colors. This narrative aspect can be deeply fulfilling for graphic designers, as they weave tales in their patterns, making every piece rich with emotion and meaning.

The world of patterns is vast and varied. From understanding color theories tailored to fabrics, mastering repeats, to studying the cultural significance of patterns—there's always something new to learn. For the ever-curious graphic designer, this is an exciting avenue for growth.

The surface pattern design industry is burgeoning. From fashion and interiors to packaging, the demand for unique patterns is on the rise. This surge offers graphic designers not just creative satisfaction but also new revenue streams. In graphic design, the need to adapt to various brand voices can sometimes dilute a designer's unique style. Surface pattern design, however, offers a platform for designers to develop and hone their signature style, becoming recognizable names in the industry.

Collaborations are at the heart of surface pattern design. Working with textile artists, interior decorators, fashion designers, and even architects, graphic designers can broaden their networks and be part of diverse projects.

The leap from graphic design to surface pattern design is more than just a change in job title. It's about expanding horizons, rekindling passion, and tapping into a world bursting with creativity and opportunity. If you're a graphic designer teetering on the edge of this transition, maybe it's time to jump in and immerse yourself in the vibrant patterns of this universe.


To learn more about the Surface Pattern Design world head on over to our other blog posts or take a deep dive in one of our workshops or webinars.